Viral Video Research

ITV's Best Ever Ads (TV Program)

As I have (probably) mentioned many times before I think a career in advertising would be very interesting. I would love to work creating, producing or in post production of the advertising industry. I think there is something brilliant about an advert that captures your attention and gets you talking about it with your friends!

Tonight on ITV2 is a program covering ITV's Best Ever Ads, I would recommend anyone interested in the advertising industry to watch this program as I am sure it will be highlighting and show casing what goes in to making a good advert!

Below is tvguide.co.uk/ synopsis of the program

"Phillip Schofield and a host of celebrities remember the adverts that have become as popular as the programmes. Commercial clips include the Smash Martians, the Milky Bar Kid, the Guinness surfers and the saucy instalments of the Gold Blend campaign. With contributions from the stars of the ads and celebrities including Simon Cowell, Lorraine Kelly, Les Dennis, Michael Aspel and crisp-crunching Gary Lineker
Category General Show/Game Show
Director Stuart Ramsay
Executive Producer Mark Robinson
Producer Stuart Ramsay
ITV2 4:30pm-5:30pm (1 hour ) Sun 25 Jan"

tvguide.co.uk/

YouTube Gathering Sheffield

Today I went to a YouTube gathering in Sheffield if I wasn't so tired right now I would write up a proper blog post ... Thank goodness for twitter!



I will try to write a more in depth blog post about the gathering at some point!

Stash Magazine

This morning we had stash magazine playing in the studio

As the videos played I took note of some of the websites that came up

I thought this would be useful for Mike's brief

http://www.the-mill.com/

http://www.moving-picture.com

http://www.shythesun.tv

http://www.glassworks.co.uk

http://zeitguised.wordpress.com/

http://www.resin.com.au/

Citizen Journalist

This Saturday while in town I came across group of people marching being escorted by the police. Many people had stopped to watch and find out what was going on. I pulled out my mobile phone and began to record what was happening in front of me. As a gentleman approached me to hand me a leaflet, I managed to conduct a quick interview to ask him what was happening.

Below is the raw unedited footage I captured



Since making this video (and working with ITV local, who also handed out Nokia N95's as well as hand-held Hi-Def cameras to interview the crowd) I have become aware that most people are very open to being interviewed. My previous perception was that people would shy away from a camera (I think mobile phones are a very unobtrusive type of camera that people are comfortable to talk in front of)

Personal Development 2

Getting a Job in the area of Digital Media / Social Media is something I have been thinking a lot about recently. How will I "break in" is the question I constantly find I keep ask myself.

Getting my first job in Digital Media is something I greatly desire. Although I have been trying to network a lot, and over the course of this month I have spoken to many people who are involved in areas that I have a specialist interest in, I still feel confused as to what it takes to gain your first job.

While networking this has allowed me to gather lots of info for Personal Development.

Here are a list of companies I would love to work for


MGImedia

MGImedia is owned by Amber MacArthur host of CommandN

MGImedia specialize in

Web Usability and User Experience Consulting

Video Production & Post-Production

Web Design & Branding

Social Media Consulting & Web 2.0 Technologies

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Smash Face

SmashFace was founded by Zadi Diaz and Steve Woolf

SmashFace describe them selves as a "production company 2.0." We develop original online video content, create co-productions with traditional media, build and cultivate online communities, and provide interactive consulting services. We build singular brands and execute large-scale immersive entertainment experiences that cross multiple forms of media.

Zadi Diaz and Steve Woolf, say "We know the web and we know how to use the technology available to craft new kinds of storytelling experiences that shatter the boundaries between audience and filmmaker."

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For Your Imagination

For Your Imagination is a leading online media studio which develops, markets and distributes high-quality original Internet TV and web video series The studio works with brands and content creators to develop their online video content, offering them the opportunity to reach a targeted advertiser-friendly audience effectively and monetizing quickly.

For Your Imagination’s talented team writes, produces and markets entertaining videos for online distribution and monetization through advertising, sponsorships, merchandising and licensing

The team at For Your Imagination is built upon the experience of industry veterans whose combined expertise include web development, major television and movie production, national marketing campaigns and technology.

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Bright Young Things

Bright Young Things are a communications consultancy, who produce low cost video content for social networks.

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Looking at these four companies has helped me identify that I really want to work creating video for the web, but I also want to be able to create and manage online communities, as well as having the skills to communicate with these communities

I already believe I have the skills to communicate with a large number of people in a wide range of locations using the many web 2.0 tools that are freely accessible.

I also have the physical tools (computer, video camera, video editing software) (I need to invest some of my money in to a good microphone) to be able to make and produce video content

The only thing left for me to do is develop my production skills. Anyone who works in the online world will know that Content is King

Naming Your Web Start-Up

I recently found this video and thought I would share it

Being interested in the Internet and all of the current start ups that are appearing I found this video to be of great interest



I have recently started to collaborate regularly with 6 other bloggers and deciding upon our name was the hardest part

I am also interested in starting a regular screen-cast reviewing up and coming web 2.0 apps, I am currently finding it really difficult to think of a name

I need to find a name for the screen-cast that is emotional rather than descriptive, this will allow me to be felxable with what I review. I am currently struggling to find something that fits the bill

If you have any ideas or thoughts please leave me some feedback